Case study
Webshop for De Gaverbeek Foodservice
Service-oriented hospitality wholesaler with daily deliveries.
De Gaverbeek Foodservice is a service-oriented hospitality wholesaler with daily deliveries across East and West Flanders and a range of more than 5,000 products.
We built a custom ordering webshop that lets hospitality customers order smoothly from that extensive assortment — fast, clear and ready for daily use. Each customer also sees their own client-specific prices and discounts.
The webshop is deliberately gated: visitors cannot register freely. Anyone wishing to become a customer requests an account, which De Gaverbeek reviews and approves first. This keeps it a private B2B environment where only approved customers order, each at their own prices. Prices are therefore not publicly visible — they appear only after login, for competitive reasons.
What we built
An ordering platform built on speed and ease of use:
- Private B2B webshop (account on request)
- Account approval by De Gaverbeek
- Gated, customer-specific pricing & discounts
- Large assortment (5,000+ products)
- Fast ordering & reordering
- Favourites lists for quick ordering
- Smart search & categories
- Payment and delivery tracking
- Mobile-optimised for on the go
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